Document the Money Path Before You Add More Traffic
More visitors do not make a business easier to run when the revenue path lives in the owner’s head.
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Document the Money Path Before You Add More Traffic
More visitors do not make a business easier to run when the revenue path lives in the owner’s head.
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The Handoff Is Part of the Product
A sellable blog is not a folder of posts. It is work someone else can pick up.
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One Homepage. One Paid Outcome.
The old Avocadu homepage was simple because the business knew which outcome mattered most.
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Build the Blog So Someone Else Can Run It
The difference between owning a demanding publishing job and owning a transferable content asset.
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One useful idea at a time
I make the mistakes. You steal the useful part.
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