How does coming up with a great blog name in your niche without spending countless hours to get your creative juices flowing?
We’ve started several websites over the last few years and watched countless others rise to success, and we’ve learned something super important along the way:
Your actual domain name matters FAR less than you think it does.
As a new blogger, you probably think that your blog name is THE most important part of your website. I know we spent hours trying to come up with something catchy and cool on our first couple of websites.
But here’s the secret:
Your content is what really defines your blog — not your domain name.
More on that in a minute! Here is what we will cover in this article:
Table of Contents (Jump Down)
Sure, it helps to have a memorable domain name for your readers to go back to. But overall, it’s not THAT important.
A blog with a great domain name can have sh*t content and a blog with a shi*t domain name can have GREAT content and be super successful.
We’ve encountered both and I can tell you with certainty that it’s the CONTENT that matters.
Here’s a real-life example from our health and wellness blog, Avocadu.
Settling on this domain name wasn’t our finest moment. This domain name is:
- Not even a real word
- Hard to spell
- Hard to pronounce
- And therefore hard to type into a browser or recommend to others
Every time someone asks us what our website is, we go through the process of trying to explain it: “It’s like AVOCADO — but with a U instead of an O.”
They’re expression always says: “Hmm. That’s weird.”
But despite all of this, we’ve still been able to consistently earn over $20,000/month with this blog! Because we have great content and a great product.
Our customers love our content and our products get them results. At the end of the day, THAT is the only thing that really matters!
I tell you all of this because I don’t want you to get super hung up on this stage of starting your blog.
Find something that works for you and move on to the next step!
Okay now that we have all of this in mind, let’s get started finding you a great blog name!
P.S. If you haven’t decided yet on WHAT the heck you’re blogging about, make sure to check out our article on finding your blog niche first!
Let’s first start out with some advice based on what we have learned from hunting down domain names in the past.
Lesson 1. Most “normal” blog names or ideas you have will be taken.
They will be taken by other people or worse: domain squatters.
Domain squatters are people that buy up domain names that they believe will be valuable enough to re-sell back to individuals at a profit.
So, you might see that a domain name IS available, but it will cost you a couple of thousand dollars to purchase.
I doubt you would do this anyway because you probably don’t have that kind of money lying around, but in case it isn’t clear… Please don’t!
Find another domain name that doesn’t cost a BOMB!
And if you’re really set on a certain name, consider this next idea.
Lesson 2. Use a .com or .co
There are a lot of websites selling weird domain names these days. I recently saw a Facebook ad to buy domains like alex.fitness or jimmy.eats.
Don’t fall for this trap. You don’t want a period or a dash or anything out of the ordinary in your domain name.
If you want more availability to choose from, consider a .CO instead of a .COM.
Fun fact: This website was originally a .co (createandgo.co). We had it that way for a couple of years, actually. This was because the .com was taken and we didn’t want to pay for it.
We only decided to purchase the .com a couple of years later when we had the money to invest back into our business.
The tradeoff is that a .com will always look a little better than a .co.
And it’s more natural to type into a web browser because it’s more common. BUT there has been a HUGE increase in .co domains in the last few years.
AND we took this blog to six-figures with a .co name!
Here are a few other great examples of .co domain names:
- Wifitribe.co (the group that I travel around the world with!)
- Brit.co (a popular lifestyle blog)
- Roam.co (an international co-living company)
Okay, let’s dive into the good stuff!
For all of you preferred video learners out there, here is a quick video on this topic from our YouTube Channel below.
1. Gather a list of random words related to your niche.
Start by gathering a list of words related to your main topic (or broad focus):
Parenting. Parents. Kids. Children. Parenting Tips. Raising Kids. Home.
2. Use an online thesaurus to get some other ideas.
This will help you gather even more words and ideas for a great blog name.
Produce. Mother. Guardian. Folks. Creator. Source. Boy. Girl. Adolescent. Youngster. Offspring. Household.
3. Add some slang words for fun!
Kiddos. Rents. Parental Units. Parent Trap. Casa.
5. Add some descriptive verbs.
Cook. Clean. Teach. Love. Nurture. Help. Guide. Raise.
5. Add some related adjectives.
Beautiful. Friendly. Maternal. Passionate. Resourceful.
6. Consider including your name.
Kim. Kimmy. Cook. Clean. Teach. Love. Nurture. Help. Guide.
7. Mix and match and see what you come up with!
Kimmyshome.com. Mommiesandkiddos.com. HommierCasa.com. Highlevelparenting.com. Nurturedyoungins.com. Kimsfinallyhome.com. Kimsparenttrap.com. Resourcefulmomzilla.com.
It may take several tries to find something available that you like, but don’t get discouraged!
Once you find a few that you like, try them in the Bluehost domain lookup tool to see if it’s available:
Once you have the domain name, you are ready to go!
You can also check out our NEW blog name generator:
You can add your topic or choose from popular topics. The generator will also suggest keywords to help you.
If you already have your name, you can head on over to our tutorial on how to start a successful blog!
If you have any comments or questions for us on this article about how to come up with a great blog name, please leave them in the comment section below! We’d love to hear from you!